Tuesday 31 July 2012

Destination Board Games and Rachel Lowe MBE

The award winning Destination Board Games are now on Facebook, "Like" the page at http://www.facebook.com/Destinationboardgame. Destination is the popular board game that has 23 editions, including current special editions Destination London 2012 and Destination London 2012 Sports, official licensed products of the 2012 Olympics.


Best-seller Destination Hogwarts is due for re-release later this year!!

Rachel Lowe MBE, an entrepreneur from Portsmouth, came up with the Destination board game idea while working as a taxi driver in order to fund her way through University. In 2004 she appeared on Dragon's Den with her idea but unfortunately left empty handed. Later that year the game went on to become Hamley's best-seller and continued to outsell rival Monopoly.

Rachel's story is one that is both inspiring and intriguing. She successfully shows how a business idea can be made and how to succeed despite knock backs (Dragons Den). Rachel lost her company RTL in 2009 when Warner Bro's delayed the release of Harry Potter, The Half Blood Prince, and she had to push back the release of the game due to this. However, Rachel recouped the Destination game after pitching to 'Twitter Dragon' Simon Dolan who invested in her and their new company She Who Dares UK Ltd, who now have Destination back in the market and their new product sees Rachel delve into the fashion industry with She Who Dares, a brand designed to empower and celebrate women, coming soon.

www.destinationboardgames.co.uk
https://twitter.com/__Destination
https://twitter.com/SWDfashion
http://rachellowe.co.uk/

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